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How To Get Effective Reviews and Testimonials From Customers

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Lets say you’re researching Local Car Dealerships while shopping for a New Car.

How can you be sure if the Reviews posted on the local Business Listings is real or not.

See what this Honda Dealership is doing to get Reviews from Customers that are 100 % Believable.

Every Business should be doing what they are if you’re not already !


Every day customers research local businesses before deciding who to buy from.  Recently there have been lots of cases where some Businesses have hired Internet Marketing Firms that have their employees post Fake Reviews on behalf of their clients. A quick search for such services in Google reveals lots of providers willing to post fake reviews on Google Places Listings.

Now one should be aware that

a) Customers can see that the Glorying 5 Star Review posted is Fake

b) The FTC comes down hard on those caught posting Fake Reviews.

 

Take a look at this review Posted for a California Dealer. Now i’m not saying that the review posted is fake but it did ring a red flag in my mind seeing that the reviewer has never posted any reviews for anyone else before and just posted 1 review for this dealership. ( I’ve blurred the name of the dealership to protect them just in case. Of course i’m not liable in any way should you find out who this dealer is )

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I recently came across a video while working on a YouTube Marketing Campaign.  I saw a Video Channel for DCH Gardena Honda and saw that they were recording short 30 Sec video clips of their Happy Customers at the time of delivery of their cars. Take a look at one of their video’s below

Dont you agree that a short video clip like this is more effective in showing prospective customers that you take care of your customers and ensure 100 % Satisfaction.  I’d say that the Internet Marketing Team at DCH Gardena Honda are doing a great job using these strategies.

Now isn’t it time you do the same for your Business ? 

If you are a Local Business and need help Creating a Video Marketing Campaign or Getting your Local Listing Top Ranking on Google Places, do connect with me and we’d be glad to show you how effective Video Marketing can be for your Business.


Look forward to hearing your thoughts on this post, feel free to share them with us in the comments below. I can be followed on Twitter and you can fan me on FaceBook . Also feel free to sign up for my Free Newsletter for more exciting articles.


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